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Articles about branding
Manchester loses its Granada TV sign
Published 27 September 2010
Anyone who ever visited Manchester city centre will know there’s plenty of great delights to admire. And I’m not talking about the Arndale Centre here.
Extreme Channel Makeover
Published 11 September 2010
Chase McPherson on the dizzying parade of changing brands in the US cable TV market
No longer a Virgin – it’s Channel One from now on…
Published 5 August 2010
The question of what Virgin One was going to be rebranded as after BSkyB bought Virgin Media’s TV stations is one which I’m sure has barely been off the lips of the average Transdiffusion reader, just as it has been for many sat around pub tables, pints in hand, fists waving whilst the landlord tries to keep control of the situation…
Review of the Year: 2002
Published 15 December 2002
The Transdiffusion team take a look at the past year in broadcasting. Five alive October saw Channel 5 join the club of stations rebranding. The station, now renamed ‘five’, took…
Radio with pictures
Published 1 January 2002
Constant and unchanging – an environment where branding was king